Techshare Inc

Content Planning and Strategy

Techshare Inc

Worked with multiple different groups to design a tech adaptability course targeted at Gen Z learners, framed as a fictional company called Techshare Inc. The project focused on emphasizing accessibility, engagement, and modern design to better communicate with its audience.

Our team conducted in-depth audience analysis and research, created a comprehensive style and branding guide, and developed prototypes for key deliverables including a blog article and digital ad. We also selected appropriate communication channels, aligned with relevant models, and built a content calendar to plan outreach.

Tools used included Figma for prototyping, Microsoft Word and MadCap Flare for content development, and Adobe Illustrator and Canva for branding assets. The project emphasized collaboration, content strategy, and adapting technical communications for a younger audience.

Previous
Previous

Springs Natural Medicine

Next
Next

Moore Lumber and Hardware