Springs Natural Medicine
Website Redesign
I collaborated in a small team to redesign a website for a holistic medicine practitioner, focusing on improving navigation, content clarity, and user experience. Conducted UX research, client interviews, and developed content strategy to create a cleaner, more accessible layout.
After meeting with the client we determined red routes and designed lo-fi prototypes
Successfully integrated her e-commerce shop and professional practice websites into a unified platform.
Improved site navigation to enhance clarity and user experience.
Reorganized the blog structure to ensure easier access and better usability for visitors.
Developed a cohesive visual design across all site pages by unifying the color palette, navigation bar, typography, and text hierarchy; also designed a new logo to reinforce brand identity.
Streamlined navigation on both the storefront and blog, reducing visual clutter and improving user flow.
Enhanced user interface elements to improve usability—for example, clearly indicated active navigation states and made interactive elements visually distinct and intuitive.